Pass It On: FTC’s New Fraud Fighting Education Campaign for Older Customers

Elderly lady typing on laptop. Shallow DOF.Every day, your BBB fields numerous calls from our senior community inquiring about current scams and fraud schemes. This week the FTC has unveiled Pass It On, their newest effort to help curb the spread of these scams and fraudsters.

Pass it On resources take a new approach to current consumer protection issues that affect all consumers, including identity theft, paying too much for bills, and scams involving imposters, fundraising, prizes and lotteries, and health care. They offer short and direct reminders of the signs of scams, suggest tools to start a conversation, and encourage older consumers to pass the information on.

“Older people not only have a lot of experience and expertise to share, but they’re also trusted and respected sources of information within their social networks,” said Carolyn Shanoff, associate director, FTC’s Division of Consumer and Business Education. “Pass It On is based on the concept that older people are part of the solution to the problem, not just the victims of scammers.”   

While consumers of all ages are targets for scams, the consequences often are more severe for older people, many of whom have no way recoup their losses.  FTC staff is reaching out to libraries, social and civic clubs, senior centers, adult living communities, and veteran’s facilities to share the new resources.

The campaign includes fact sheets, bookmarks, word games, presentations, and a new video that describes how consumers can start a conversation about spotting fraud.

For more information, you can visit Pass It On or by calling 1-877-FTC-HELP (1-877-382-4357). As always, you can also contact your BBB with any questions you may have. You can also check out businesses or charities through our website, where you can Start With Trust®.


About Wes 18 Articles
Wes was the Director of Business Affairs and Development at the Tri-State Better Business Bureau.

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