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Shop Small for Big Savings This Saturday

Shop Small for Big Savings This Saturday - Learn how!


By: Jackie

Shop Small for Big Savings This Saturday

Saturday, November 26, 2016 is the 7th annual Small Business Saturday celebration.  The Council of Better Business Bureaus (CBBB) and your BBB support this event.  The purpose is to help small businesses get more exposure during one of the biggest shopping weekends of the year.

Congress also recognized the importance of small businesses in the American economy. A resolution (S. Res. 569) was passed in the U.S. Senate on September 15, 2016. It says in part:

“Resolved, That the Senate joins with the Small Business Administration in—

(1) recognizing and encouraging the observance of “Small Business Saturday” on November 26, 2016; and

(2) supporting efforts—

(A) to encourage consumers to shop locally; and

(B) to increase awareness of the value of locally owned small businesses and the impact of locally owned small businesses on the economy of the United States.”

Last year, according to the SBS Consumer Insights Survey, an estimated 95 consumers shopped at small businesses during the 2015 event. The National Federation of Independent Businesses (NFIB) reported $16.2 billion in spending during 2015 Small Business Saturday, a 14% increase from the $14.3 billion in sales during the 2014 event.

Many small businesses offer special prices and sales during the event. For a list of small businesses in your state that participated in Small Business Saturday 2015, click here. Small businesses invigorate the economy and keep communities thriving, so let’s all show our support.

BBB offers the following resources:

CBBB invites you to share your shopping experience with us! Take a selfie at your favorite small business. Share it on social media with the hashtags #BBB and #ShopSmall and tell the world why you love small businesses.

For more information you can trust, visit

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Jackie is the Operations and Education Foundation Assistant with the BBB. She assists consumers with business inquiries, and does presentations to senior groups and high school students. She is a regular contributor to the blog.